A Level Accounting (9706)•9706/12/M/J/19

Explanation
Mark-up adds profit percentage to cost price for selling price
Steps:
- Identify cost price as the base amount paid for goods.
- Calculate mark-up as a percentage of the cost price to determine profit margin.
- Add the mark-up amount to the cost price.
- Result is the selling price that covers costs and profit.
Why A is correct:
- Mark-up is defined as adding a percentage (profit) to the cost price to arrive at the selling price, per standard pricing formula: Selling Price = Cost Price + (Cost Price × Mark-up %).
Why the others are wrong:
- B: Deducting from cost price reduces the price below costs, which loses money.
- C: Deducting from selling price confuses the process; mark-up starts from cost, not selling price.
- D: Duplicate of C; incorrectly reverses the mark-up direction.
Final answer: A
Topic: Traditional costing methods
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